Lara Santos is the Marketing and Communications Manager at The SCAN Foundation (TSF). Inspired by the vibrancy and resilience of the older adults in her community, Lara decided to commit her skills to efforts that elevate and amplify their stories. She is a versatile creative professional with extensive experience in communications, marketing, and project management. She has a proven track record of writing long- and short-form copy that drives results and developing omnichannel campaigns that resonate with global communities. Lara is committed to advancing equity in both her professional and personal life and is honored to develop inclusive, community-focused, and innovative content in support of TSF’s mission and vision. Outside of work, Lara enjoys exploring her hometown of Los Angeles, where her diverse interests reflect the city’s rich culture. You might find her cheering for purple and gold at a Lakers game, dissecting a film, trying out a new restaurant, touring case study houses for architectural inspiration, lifting weights at the gym, or, of course, writing.